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SRS INTELLIGENCE
HOLDS SEMINAR SERIES ON INTELLIGENCE COLLECTION
AND ANALYSIS
(Jenkintown, PA - September 9, 2003) - Managers
and analysts from major companies including
Wyeth Pharmaceuticals, Aventis Pharmaceuticals,
Aventis Pasteur, Alza Corporation, Centocor,
Solae and Battelle Memorial Institute gathered
May 20-22, 2003 for the Spring SRS Intelligence
seminar series at the DoubleTree Hotel in
Philadelphia, PA.
Participants learned business intelligence
analysis best practices for using fragmentary,
ambiguous, and even contradictory information
that is either "soft" (qualitative) or "hard"
(quantitative) to analyze competitive situations.
Top academic experts and intelligence professionals
covered topics such as industry analysis,
value chain analysis, human source collection,
source and data evaluation, data collation,
and data synthesis and analysis in interactive
sessions.
Sessions focused on the actual work of collection
and analysis, supplementing courses on competitive
theory. An industry case written especially
for the seminar series gave participants
the opportunity to apply the principles
they learned to the assessment of actual
business situations. Various sessions used
this case and also drew on an actual SRS
Intelligence project that was carried out
in the industry covered by the case.
The highly-interactive sessions, which included
lots of hands-on exercises and Q&A, gave
the participants useful insights and tools
they could immediately apply back at work.
"I never did an in-depth project to evaluate
a competititor in its entirety, so going
through the case study was very useful,"
said one participant from a pharmaceutical
company. The participant added, "Parts of
the approach will be very useful for targeted
questions, such as what partners would a
competitor seek and what advantages would
they get from the relationship."
The seminar in Philadelphia this May followed
the very successful SRS Intelligence analysis
seminar held in May 2002 at the Radisson
Plaza-Warwick Hotel in Philadelphia, PA.
Analysis seminars by this leading business
and intelligence research and consulting
firm have a unique format based on the stages
of the intelligence analysis process, with
content drawn from the instructors' vast
research experience.
SRS Intelligence is now planning its Spring
2004 seminar series, which will again be
held in Philadelphia, PA.
SRS INTELLIGENCE
HOLDS SEMINAR ON INTELLIGENCE ANALYSIS FOR
HARD AND SOFT DATA
(Jenkintown, PA - May 15, 2002) - Managers
and analysts from major companies including
Thomson Scientific [scientific information],
Glatfelter [paper], Educational Testing
Services, and Texas Instruments [semiconductors]
gathered on May 9 for an intensive SRS Intelligence
seminar on analysis of problematic "soft"
and "hard" data at the Radisson Plaza-Warwick
Hotel in Philadelphia, PA.
Participants learned business intelligence
analysis best practices for dealing with
crucial but fragmentary, ambiguous, and
even contradictory information that is either
"soft" (qualitative) or "hard" (quantitative).
Top experts with practical intelligence
experience covered topics such as source
and data evaluation, data collation, and
data synthesis and analysis in interactive
sessions.
Sessions focused on the actual work of analysis,
supplementing courses on competitive theory.
A case study gave participants the opportunity
to see how the principles they just learned
ensure proper assessment of important business
situations.
The day's material was an eye-opener for
the corporate managers and staff.
"Before the seminar I didn't even think
about where my information was coming from,
now all I think about is who and what are
my sources," said one participant.
The seminar in Philadelphia this May followed
the very successful SRS Intelligence analysis
seminar held last year at the Sheraton El
Conquistador in Tucson, AZ. Analysis seminars
by this leading business and intelligence
research and consulting firm have a unique
format based on the stages of the intelligence
analysis process, with content drawn from
the instructors' vast research experience.
SRS Intelligence will conduct a survey later
this month to guide the development of new
seminars to fill unmet needs of competitive
and business intelligence professionals,
marketing professionals, and strategy managers
and analysts. SRS Intelligence is soliciting
requests and suggestions on competitive/business
intelligence training, which should be sent
to seminars@srsintelligence.com.
SRS INTELLIGENCE
HOLDS INTERNATIONAL BUSINESS INTELLIGENCE
CONFERENCE
(Jenkintown, PA - February 15,
2002) - Executives and managers from Fortune
500 companies, large foreign corporations,
and smaller firms, along with representatives
of international trade publications, met
on Feb. 1st at a unique, one-day conference
in New York City on "Intelligence for Managing
Overseas Risks," organized by leading international
business intelligence firm SRS Intelligence.
Participants from ExxonMobil, McGraw-Hill,
General Motors, Nova Chemicals, U.S. Bank
and similar companies, as well as from World
Trade Magazine and The Exporter, were greeted
by the president of SRS Intelligence at
the Marriott Marquis Hotel on Times Square.
The president of SRS Intelligence set the
day's theme by pointing to the decline of
packaging giant Crown Cork & Seal following
a big foreign acquisition as an example
of the terrible cost that a company can
pay for failing to use targeted business
intelligence overseas.
The conference went beyond the typical country-level
treatment of foreign risks, with its focus
on general political assessments, to show
how targeted business intelligence from
human sources overseas about specific foreign
entities, persons, and issues enables companies
to not only insure against but actually
reduce the political and commercial risks
of transactions and operations abroad.
Presentations by foreign experts focused
on "difficult" countries like Saudi Arabia
and China, using actual cases to show how
some companies failed in those countries
for lack of detailed business intelligence
and how other companies used BI to change
the odds overseas in their favor.
The speakers ranged from Professor Theodore
H. Moran, who holds the Marcus Wallenberg
chair of International Business and Finance
at the Georgetown University School of Foreign
Service and is a Counselor to the World
Bank, to leading executive protection expert
Dr. Richard W. Kobetz of the Executive Protection
Institute.
Prof. Moran kicked off the day's presentations
by providing a conceptual foundation for
project-oriented political risk management,
while Citigroup VP for Global Country Risk
Management Cheryl Rathbun and Washington,
DC attorney Kenneth Hansen of Chadbourne
& Parke, a political risk/project finance
expert, discussed practical considerations
in managing overseas political risks.
Business intelligence methodology to facilitate
operations in "difficult" countries was
explained by the former chief of Saudi Arabia
analysis at a renowned foreign agency and
by two Asia-based specialists fluent in
Chinese -- a Global Stategist from Dow Corning
and an attorney who helps foreign companies
do business in China. Participants gained
special insights about the impact of local
cultural and political factors in the Middle
East and Asia on business prospects and
practices.
A practical presentation on executive security
overseas by Dr. Richard W. Kobetz ended
the day's sessions, and the president of
SRS Intelligence wrapped up the conference.
Participants quizzed the speakers and discussed
issues of concern both during numerous Q&A
sessions and also over lunch. Every one
of the participants praised the conference
concept and format and expressed satisfaction
that they had received guidance of both
immediate and long-term value to their firms.
What do you want to
learn?
SRS Intelligence will develop seminars to
meet various needs and interests. We would
be happy to consider your suggestion for
a public seminar. Contact SRS Intelligence
today at +1 215-884-9466 or e-mail info@srsintelligence.com
© Copyright
2001-2005 SRS Intelligence. All rights reserved.
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